Website Design & Development

It’s said that potential customers decided within the first 30 seconds whether or not to review an entire website. That is why today’s e-commerce world businesses need to have an effective, user-friendly website that stands out among their industry.

Marketing Essentials offers small to medium sizes businesses innovative and unique ways in which to promote their products and services on the web – at affordable prices. We believe that the most important facets to optimizing your website is having graphics that conveys your key selling message, functionality, and the right information about your organization. We encourage our clients to have interaction within their website. This includes incorporating tools like RSS feeds, blogs, testimonials, surveys, and many other interactive technologies. Our goal is for our clients to get visually appealing, goal-oriented websites that continue to maintain their current client base and drive new client's to their business.

• Make sure that each page of your website has compelling and valuable information about your company. Remember to always keep your visitors' interest in mind.

• Don’t overload your website with ad banners, scrolling or blinking text, animation or sound. This is a distraction and can easily ruin your website. You can lose your audience’s attention, and they will leave your site immediately without clicking on anything.

• Don’t use large high resolution images. They will make your page loading time extremely slow and, as a result, you will lose your visitors' interest.

• Everyone hates pop-ups. Don’t annoy your visitors with pop-up windows.

• Add and change content of your website every so often. This will drive traffic to your website and customers will keep returning.

Contact us today to set up a Website Design & Development consultation.